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Storm signs new retail partnership

Melbourne Storm has joined some of the world’s biggest sporting brands partnering with global digital sports platform, Fanatics, across both online and gameday retail products.

In a NRL first, the Fanatics will exclusively operate Melbourne Storm’s official online store and gameday retail outlets at AAMI Park. 

Fanatics will offer an enhanced retail experience and Storm fans will be able to access a full range of officially licensed Storm merchandise, including jerseys, training wear and fan gear.

Melbourne Storm CEO, Justin Rodski said: “We love seeing the purple army out in force at all our matches. Our members and fans are the most passionate and loyal in Australian sport and we want them to have access to the best Storm merchandise and retail experience whether they are attending a game at AAMI Park and buying from our gameday store or purchasing online.

“We’re excited to be partnering with Fanatics and joining some of the biggest and well-known clubs and brands around the world on their global digital platform.

“It gives us another opportunity to showcase Melbourne Storm on the world stage.” Rodski said.

To celebrate the new partnership, Storm fans can sign up with Fanatics and receive 10% off their first order online. Visit the official website at www.fanaticsinc.com 

Member discount codes will remain active and any existing vouchers purchased with Playbill can still be redeemed.  

Acknowledgement of Country

Melbourne Storm respect and honour the Traditional Custodians of the land and pay our respects to their Elders past, present and future. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples on the lands we meet, gather and play on.